"We didn't buy it, it trended on its own?"
Wang Yi was a little surprised, so he simply clicked on the trending topic to examine it closely.
Other big-name celebrities and superstars were all dressed in luxury haute couture, exuding a strong aura.
As a newcomer who had just debuted a year ago, Zhou Dongdong couldn't yet wear big-name haute couture, so she appeared in a Meiyou "pure yet seductive" fairy dress.
It was initially thought she couldn't compare to the superstars, but instead, she outshone many actresses.
There was no helping it, 2011's big-name haute couture was also quite ugly, only slightly better than the non-mainstream styles of the past two years; it truly couldn't compare to Meiyou's "pure yet seductive" style.
What's more, Wang Yi had someone change Zhou Dongdong's styling and apply "pure yet seductive" makeup, which was much more refined than other celebrity makeup in 2011.
More importantly, this "pure yet seductive" fairy dress completely concealed Zhou Dongdong's physical weaknesses, further accentuating her fairy-like aura!
Coupled with 18-year-old Zhou Dongdong, she was even more youthful and vibrant than those actresses in their twenties and thirties.
Thus, without any surprise, Zhou Dongdong, with just one dress, successfully outshone many actresses who had better figures and higher looks than her!
Meiyou's "pure yet seductive" style consequently became a huge hit and even trended on hot searches!
Wang Yi smiled:
"Looking at the red carpet photos, this 'pure yet seductive' fairy dress allowed Zhou Dongdong to highlight her strengths and conceal her weaknesses, truly outshining others. No wonder it trended."
It was also a pleasant surprise.
Song Sining was speechless:
"Yes, I was ready to buy a trending spot, but it saved us the trouble directly."
Wang Yi asked again: "Has the Zhou Dongdong style been launched on the Meiyou mall?"
"As soon as the trending topic appeared, we arranged for it to go online, and it was promoted with a splash screen on the Meiyou homepage. Sales have already exploded!"
"Very good."
Wang Yi nodded with satisfaction; he no longer had to worry about the sales of this dress.
Wang Yi opened the comment section and saw the hottest replies, his expression reaching an extreme level of amusement:
"Sisters, Meiyou's new style is so flattering! If Zhou Dongdong, with her figure, can look so angelic and beautiful in it, we'll look even better!"
This comment had over ten thousand likes, making it hard to disagree with.
The second one was also equally interesting:
"Meiyou's new Star-001 is simply a fairy dress! If Zhou Dongdong can outshine all the actresses in it, so can I!"
This comment also had over ten thousand likes.
There were many more comments below:
"What big brand is Meiyou? A new haute couture? Never heard of it!"
"Meiyou's 'pure yet seductive' style is finally popular! Zhou Dongdong has good taste; Meiyou's dresses are truly beautiful!"
"Meiyou mall has launched the same 'pure yet seductive' fairy dress, only 999!"
"The Zhou Dongdong style is selling out at the Meiyou mall!"
"Sisters, go for it. If Zhou Dongdong can wear this dress, we definitely can too!"
...
Wang Yi laughed as he read these comments:
"Sining, did our marketing department create these? It's a bit rude! Hahaha!"
Song Sining shook her head:
"No, I checked, they're all organic comments from netizens; I don't know how they got so popular!"
"Well, I guess they're largely true."
Wang Yi sighed:
"Thanks to Zhou Dongdong, sacrificing herself to make Meiyou a success!"
Song Sining also laughed bashfully:
"Indeed, Meiyou is completely popular now; user numbers have started to skyrocket, and sales are exploding!"
"Very good, enjoy this wave of trending traffic."
As for this trending topic, Wang Yi also understood that Xu Cui must have arranged it.
Originally, she only wanted to highlight Zhou Dongdong outshining other actresses, making Zhou Dongdong popular and raising her profile.
To thank the Meiyou Celebrity Division for providing the new dresses and makeup, she simply included Meiyou's "pure yet seductive" style, which also counted as returning Wang Yi a favor.
In the entertainment industry, besides monetary transactions, there are also resource exchanges and personal favors.
Xu Cui's move this time was very well executed!
If other artists under her have needs in the future, given this trending topic, the Meiyou Celebrity Division will certainly provide full support!
Unexpectedly, however, the comment section took an unintended turn!
"If someone with Zhou Dongdong's figure looks so beautiful in it, we'll look even more beautiful!"
Similar comments directly elevated Meiyou's "pure yet seductive" style to a pedestal, while Zhou Dongdong became a stepping stone...
Wang Yi felt a bit embarrassed, but he didn't say anything.
After all, being famous for controversy is still fame.
Wang Yi closed Weibo and started to focus on the flagship store's opening tomorrow.
"Sining, is everything arranged?"
"Everything is arranged, and the promotional work is done."
Song Sining introduced one by one:
"Yesterday, Jinzhou Radio Station came to interview us, and it aired today. Everyone listening to the radio or driving a taxi now knows that our first Meiyou flagship store will open on Quancheng Road tomorrow, with a grand opening sale offering 12% off everything!"
"We also bought some LED advertisements in Jinzhou, starting to promote this news five days ago!"
"At the same time, Meiyou APP also conducted extensive publicity, especially for Jinzhou users, with direct pop-up pushes offering a 12% discount."
"Furthermore, tomorrow's provincial business newspaper's front-page headline is also dedicated to us, focusing on Meiyou's development and the flagship store's opening."
"Provincial Business Newspaper!"
Wang Yi was a little surprised:
"Before, Meiyou was always on the front page of Jinzhou Evening News, and now the Business Newspaper is here again, very good. Did we approach them, or did they come to us proactively?"
"They came proactively; it seems someone arranged for us to be a key supported enterprise!"
Wang Yi understood:
"That's right, with Meiyou's terrifying revenue, we are definitely a major taxpayer, so it's only right to give us key support. As long as we develop rapidly and pay taxes on time, there will only be more favorable policies in the future!"
"Yes, it's just that Jinzhou Evening News can't arrange any more; we've already been on the front page twice in a row. Continuing would be a bit impolite,"
Song Sining murmured.
Wang Yi nodded, and just then, his phone rang; it was Xiao Anqing calling:
"Boss Wang, congratulations on the grand opening of the flagship store! I will definitely come to show my support!"
"Great, welcome, Reporter Xiao."
"This matter should have been extensively reported by us, but it's already been on the front page twice, so it's really difficult to arrange again. So, I contacted the TV station; they'll go for an interview tomorrow, and it will air on the evening news!"
"Thank you, thank you, Reporter Xiao!"
Wang Yi was beaming with joy.
Xiao Anqing is truly loyal!
If the newspaper can't arrange it, she directly arranges the TV station!
With an interview tomorrow morning and a broadcast on the evening news, the flagship store's subsequent traffic will be completely guaranteed!
"You're too kind; I should be thanking you. With several hot news stories in a row, I've become Jinzhou Evening News's top reporter,"
Xiao Anqing said, extremely excited.
It was precisely Meiyou's two front-page headlines that made Jinzhou Evening News sell well, and she also became the best-performing reporter at the newspaper.
Additionally, Sun Minmin's disloyal actions were uncovered by the editor-in-chief, and she was sidelined.
So she was arranged to take Sun Minmin's place, becoming the top reporter at the Evening News!
Wang Yi laughed:
"Indeed, my judgment is very good; I thought you were a great reporter at first sight!"
"Hahaha, my judgment is also good; I thought Boss Wang would achieve great things at first sight!"
"Alright, let's stop with the mutual flattery; come visit the store when you have time."
"Of course, of course, I'll go tomorrow! And I'll bring a friend with me!"
"Warmest welcome."
After hanging up the phone, Wang Yi looked at Song Sining:
"Be prepared tomorrow; the TV station is coming for an interview."
"The TV station is coming, this is great!"
Song Sining was overjoyed:
"Originally, I was wondering whether to get a TV commercial, but now it's great! The TV station will interview us directly, and we'll be on the news for free! Reporter Xiao is truly reliable!"
"Yes, if there are any good new products in the future, remember to send her a sample on the launch day."
"Okay."
The next day.
Wang Yi and Song Sining got up early in the morning; today was the grand opening of their first flagship store!
Song Sining drove Wang Yi's Porsche straight to Quancheng Road.
Wang Yi sat in the passenger seat, scrolling through his phone, checking data.
Influenced by Zhou Dongdong's trending topic and Meiyou being in the top three on the Nokia app charts, Meiyou's total number of new users yesterday exceeded 1 million!
Being in the top three trending topics with a celebrity involved truly has excellent effects.
Coupled with numerous previous front-page headlines, news coverage, multiple trending topics, and continuous investment to stay in the top three of the Nokia app charts...
Meiyou APP's total user base finally surpassed the 9 million mark!
It wasn't far from breaking the 10 million mark!
Wang Yi finally breathed a sigh of relief:
"Meiyou has made it!"
A user base of 9 million was already very impressive!
Of course, the most important thing was Meiyou's function for tracking and predicting menstrual cycles, which users needed.
Users loved the products in the Meiyou mall!
Without these two points, no matter how many trending topics Meiyou had, it wouldn't be able to capture traffic or retain users!
Therefore, Wang Yi was still continuously developing more powerful new features to enhance Meiyou's core competitiveness.
Soon, the two arrived at Meiyou No. 1 Flagship Store.
As it was a standalone commercial building, it came with a parking lot.
An archway had already been erected in front of the entrance, and the celebratory cannons were all properly arranged.
Although the doors were not yet open, customers were already queuing outside in long lines.
Meiyou's name might not be huge elsewhere, but within the province, it was very well-known.
After all, being on the front page and in the news repeatedly, it would be hard not to become popular.
Clothing, online and offline, is still different.
Buying online involves an element of luck.
But buying offline, where you can see, touch, and even try on items, is undoubtedly more reassuring and secure.
Plus, on the opening day, all products were offered at a 12% discount!
With such a big discount, people naturally flocked there.
Song Sining drove the car directly to the underground parking garage, and the two entered the store through the back door.
Chen Chuanqing and the marketing department staff had already arrived and were checking all the preparations.
Store manager Yu Qiuyan was also conducting the final pre-opening training!
Seeing Wang Yi approach, they all came forward to greet him:
"Boss, you've arrived."
Wang Yi waved his hand:
"Everyone has worked hard; just continue with your respective tasks!"
"Yes."
Everyone continued their busy work.
Wang Yi looked at Sheng Chenjie, the head of the marketing department:
"This store won't be much of a problem. How are the preparations for the Imperial Capital store the day after tomorrow?"
Sheng Chenjie said confidently:
"Don't worry, Boss, the Imperial Capital store is even more thoroughly prepared. We don't need so many people for today's opening, so the marketing department staff have already been transferred to the Imperial Capital for the final preparations."
"That's good."
Wang Yi nodded.
In Jinzhou, with home advantage and close proximity to Meiyou's headquarters, everything was manageable.
But in the Imperial Capital, it would be operating in a foreign place.
If problems arose, distant water couldn't quench immediate thirst, so it needed even more attention.
At 7:50, Song Sining walked over:
"Boss, Ye Xiaohe is here!"
For the opening of the first store, the brand ambassador naturally had to be present!
Wang Yi nodded:
"Alright, you go. At the opening ceremony later, you, Ye Xiaohe, Manager Chen, Supervisor Sheng, Store Manager Yu, and the others will cut the ribbon together."
"Boss, aren't you going to make an appearance?"
Song Sining couldn't help but ask.
Wang Yi waved his hand:
"I still want to enjoy some leisure time."
The media had all arrived outside: newspapers, radio stations, and even TV reporters.
Wang Yi didn't want to make too much of a public appearance for now.
"Okay."
Song Sining understood Wang Yi's intentions and went out with the others.
The entrance was filled with flower baskets and money trees sent by various guests.
At eight o'clock, the celebratory cannons fired, and firecrackers crackled.
Song Sining, in her capacity as President of Meiyou Technology, gave a speech:
"I sincerely thank all the guests for taking time out of your busy schedules to attend the grand opening ceremony of our Meiyou No. 1 Flagship Store. I am Song Sining, President of Meiyou Technology."
With that, Song Sining bowed, and thunderous applause erupted.
Numerous reporters, armed with cameras and video recorders, continuously shot photos and videos, all eager to report on the Meiyou flagship store's opening.
Even the public was taking photos with their phones.
"Our Meiyou pioneered the 'pure yet seductive' style, which is deeply loved by everyone, and we continue to work hard to launch various new products..."
Song Sining spoke about Meiyou's development philosophy.
Next, Ye Xiaohe also delivered a speech:
"My connection with Meiyou is truly wonderful. Our '33 Days of Love Sickness' crew was struggling to find beautiful dresses when, by chance, we contacted Boss Wang and obtained Meiyou's 'pure yet seductive' style dresses, perfectly solving our costume problem! Afterwards, Boss Wang also invested in our film and signed me as a brand ambassador..."
"Throughout this journey, I truly thank Boss Wang and Meiyou Technology!"
"Now, with a song, I wish Meiyou No. 1 Flagship Store a grand opening! And may Meiyou Technology get better and better!"
"Here's 'Getting Better and Better' for everyone! Wishing everyone all the best, getting better and better!"
The music started, and with Ye Xiaohe's singing, the atmosphere reached its peak.
Wang Yi stood on the second floor, watched the scene, and nodded:
"It's all very well done!"
Finally, Song Sining, Ye Xiaohe, and others cut the ribbon together.
Countless balloons flew up, filling the sky.
"Meiyou No. 1 Flagship Store is officially open! Everyone is welcome to come in and shop, with a 12% discount on all items!"
Song Sining announced with a smile.
The store doors opened wide, and numerous customers poured in, selecting their desired products.
Fortunately, Meiyou No. 1 Flagship Store was two floors above ground and 400 square meters, which was large enough; otherwise, it wouldn't have been able to accommodate so many people.
Hundreds of "pure yet seductive" style dresses, lingerie, and stockings were all displayed on sexy plastic mannequins!
However, these plastic mannequins were specially made, looking very much like real people!
Maximizing the display of the charm of Meiyou's "pure yet seductive" style dresses.
In addition, there were dozens of accessories such as small blazers, chiffon shirts, and small cardigans available for everyone to purchase.
There was also a special counter at the entrance, displaying Meiyou lipsticks!
5 new shades + 25 classic shades!
Several beautiful sales assistants were introducing and color-testing products for customers.
Next to it, the 5+1 lipstick gift sets were piled up like a wall!
"Beauty, I want a gift set!"
"I want a set too!"
"I want two sets!"
People were still selecting clothes, but the lipsticks were already being snatched up!
Currently, Meiyou's new lipstick shades were still being sold periodically and simply couldn't meet the demand.
Now that the flagship store had stock and offered a 12% discount, it was naturally snapped up by the public.
Seeing that the lipsticks were selling well, people also started paying for dresses.
As for trying on clothes?
There were too many people; the fitting rooms were all full!
Many customers compared sizes and simply placed orders directly.
If it truly didn't fit, they could just bring it back for an exchange.
And across from the lipstick counter, in the best location, was a special dress counter, featuring a red carpet photo of Zhou Dongdong.
It was precisely the Zhou Dongdong style, the Star-001 "pure yet seductive" fairy dress!
Young women had already gathered around the counter:
"Wow, this is the Zhou Dongdong style! It's so beautiful, both angelic and seductive!"
"The key is it's not picky about body types, right!"
"Hahaha, yes, this dress is very inclusive; any body type can pull it off!"
"Although 999 isn't cheap, it's a celebrity style, so why not?"
"Exactly! For 999, you can wear a celebrity's style. What more could you ask for?"
"Feel this material; it's so comfortable and has such good quality. Clearly much better than the 599 or 799 ones!"
"Definitely. If the material wasn't good or lacked quality, would it be given to a celebrity to wear? Isn't Meiyou afraid of ruining its reputation?"
"Zhou Dongdong outshone all the other actresses with this dress, so I absolutely must buy it!"
"Give me a size S!"
"I want a size M!"
...
Without any surprise, this new product priced at 999, the Zhou Dongdong style, with superior material and flattering for all body types, completely sold out!
It quickly became the highest-selling single item by transaction value!
After all, while lipsticks sold well, one piece was only 88, and a gift set was just over four hundred.
But this Zhou Dongdong style, even with a 12% discount, was still nearly 900!
Wang Yi sat in the store manager's office, watching the grand scene through surveillance, and finally breathed a sigh of relief.
Store manager Yu Qiuyan and the assistant manager stood at the entrance, personally greeting batches of customers.
Customers came in waves and left in waves, an endless stream.
Ye Xiaohe, led by Chen Chuanqing, entered the staff area through the back door.
"You've worked hard, big star!" Wang Yi said with a smile.
"It's no trouble. When I wasn't famous, Boss Wang signed me as a brand ambassador and offered such a high price; I'll remember it for life!"
Ye Xiaohe said sincerely.
Wang Yi's 2 million five-year endorsement contract increased her endorsement fee from 200,000 a year to 400,000!
It had exactly doubled!
Even if she became famous and her endorsement fees rose in the future, Ye Xiaohe would always remember this kindness.
Adding flowers to brocade is easy; sending charcoal in the snow is difficult!
And Wang Yi was the noble person who helped her in her time of need.
"Don't worry, your career will only get better and better in the future,"
Wang Yi said with a smile.
"I'll take that as a good omen!"
Just then, Wang Yi received a call from Song Sining:
"Boss, Manager Zhao from Pudong Development Bank, Director Xu, and Principal Chu have sent flower baskets. How should we arrange them?"
"Director Xu, Principal Chu? Could it be the director and principal of Wenxuan School?"
Wang Yi suddenly realized:
"There are too many people in the store to sit comfortably. How about this, Sining, you invite them directly to the restaurant across the street, have them well entertained, and I'll be over in a bit!"
"Okay, Boss!"
"Oh, and if there are any other VIP guests later, please invite them over as well. Arrange private rooms for them to sit in!"
"Yes!"
Wang Yi hung up the phone and looked at Ye Xiaohe:
"You're not in a hurry to go back at noon, are you? Shall we have lunch together?"
"Of course, if Boss Wang extends an invitation, I must accept."
Ye Xiaohe readily agreed.
The distinguished guests who came to offer congratulations were all arranged at the restaurant across the street, seated in private rooms and treated to a banquet.
Wang Yi and Ye Xiaohe also hurried over.
They found many distinguished guests inside, far more than just those few, including Xiao Anqing and the editor-in-chief of the evening newspaper!
Even Jinzhou TV Station and Jinzhou Radio Station sent senior executives to congratulate!
And senior executives from the provincial newspaper also came!
The High-tech Zone Management Committee and the Street Office both sent representatives!
They paid extraordinary attention to the major taxpayers in their jurisdiction!
They were even curious about how much tax Meiyou would pay this month!
Manager Xu Hou of Vanke also came, bringing a senior executive from Vanke Jinzhou Headquarters!
There were also some people Wang Yi didn't recognize, but they were all prominent figures in Jinzhou.
Even though Wang Yi hadn't sent out invitations individually, they all personally rushed over!
It was then that Wang Yi realized he had truly become someone in Jinzhou!
(End of chapter)
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